My work experience

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WEB & CONTENT STRATEGY

  • Act as a liaison between business units, overseeing, and coordinating web strategies across the business, ensuring alignment with stakeholders' objectives

  • Identify KPIs, set targets, and monitor digital strategy effectiveness while delivering regular analysis and insights to key stakeholders

  • Lead and facilitate collaborative workshops to drive alignment and educate a range of web standards

  • Establish and communicate web processes, governance, and best practices

SKILLS & EXPERTISE

  • User experience

  • Storytelling and information architecture

  • Project management and prioritization

  • Stakeholder management

  • Google Analytics

  • Crazy Egg

  • Jira and Confluence

  • Adobe Experience Manager (AEM)